Choosing new appliances that are right for you takes careful consideration. At an AEG Master The Art of Taste event  we will showcase features & product benefits such as SteamBake, True Fan, Steam, Sous Vide & Induction by creating delicious and inspiring dishes that you could make at home. We encourage you to ask questions of our AEG product expert, who along with the fully trained instore team can help decide the right choices for you. 

Our retailers

AEG LIVE events are hosted across the country by our retail partners. By inviting you along to their showroom for an event you’ll be able to see appliances that are fully operational. These sessions are extremely valuable as our AEG Product Experts will showcase the benefits of cooking with SteamBake™, True Fan, Steam, Sous Vide and Induction.

AEG Live


Our interactive cooking events are designed to give you first-hand experience of AEG appliances in an intimate cookery school setting. With AEG Product Experts and guest chefs on hand, attendees can learn how best to use AEG’s state-of-the-art technology to get perfect results on their new appliances at home.

Our product Expert Team

Our product Expert Team

Our team of AEG Product Experts all have a background as a home economist or chef. We utilise their culinary skills and combine them with a high level of product knowledge. This enables them, along with the retailer team, to provide you with all the information and guidance that you require. 

Our recipes

Our recipes

The purpose of the session isn't designed to teach you how to cook something - but you will come away from them inspired by our Product Expert. We will showcase a range of sweet & savoury dishes across the appliance range that show how effective induction cooking is or how amazingly light puff pastry rises can be achieved by cooking with steam.